- Written by Nathan Drake
I have been saying for about six months now that near field communication is the future, which is kind of like saying one day everyone’s television will be connected to the internet. Yeah, you might be saying it, but you’re just falling into a chorus sung by many people for years, people who are by and large much better singers than you are. I know I’m offering nothing new by shouting from the rooftops the future importance of near field communication, but what I’m trying to do is do commentaries on the news surrounding NFC in the hopes that I can help you better understand how your life is being affected by these events, or how it might be affected in the future.
One of the ways I am doing this is by keeping up on the news and, rather than doing my normal job, which is reporting on technology, I have begun reporting on reporting… which I find much harder and infinitely fulfilling. After all, if I was wrong on something I wrote about, say, the first day of trading for Groupon, I could usually track it to an errant source and in essence cover my rear-end at every conceivable informational turn.
With reporting on the news, there isn’t that safety net. What I am writing (and this should be noted as you read every article) is my informed opinion. I will not write anything about which I have information because frankly I’ve done that before and it backfired. In fact, I almost did it with NFC, writing a piece about how insignificant it would be for our future because I was under-informed, predisposed to being a contrarian (only because I thought that’s what all good reporters were), and eager to meet a deadline. Luckily, I never sent that piece out, and today, with this blog, I am able to set my own deadlines to ensure that anything I write, while I am the first to admit I may be entirely, fundamentally wrong, was based on fact.
It is my sincere hope that after reading any of the posts on this blog, you will have come to a deeper understanding of how NFC is going to shape the future, but also how it is not. In the next couple years you will hear how NFC and other technologies are going to do things like replace cashiers and other jobs, an eventuality that I simply reject based on the fact that I do not believe (or maybe cannot believe) that people will ever be so sick of people as to actually desire a store in which they cannot interact with staff. Again, maybe I’m wrong. Maybe IBMs Watson will spawn an entire generation of computers, an army of Siris ready to answer our every question as though we had simply dictated to Google.
Maybe I’m wrong, but I doubt it.